NEWSWFLASH:
MOMS ARE TIRED.

Luckily, Pantene and comedian Celeste Barber are here to help with a break, a hair refresh, and a chat in every mom's favorite hiding place: the bathroom. 

This project was the result of a former idea foiled by the pandemic. The original concept was to film a limited digital reality series with Celeste and a group of real moms at a house in Palm Springs while they got a well-deserved break to attend Coachella. With the new restrictions in place, we pivoted and landed on Shower Talk. We produced this across the world via Zoom in Australia during the wee hours of the morning and night.

WHAT I DID

○ Concept

○ Creative Direction

○ Copywriting

○ Casting